• Walker Social Media Fellow

    Job Locations
    US-NY-New York
    Type
    Seasonal, Full-Time
    Job Category
    Internships/Fellowships
    ID
    2019-4256
    City
    New York
    State/Province
    NY
  • Overview

    Now in its second century, Audubon is dedicated to protecting birds and other wildlife and the habitat that supports them. Audubon’s mission is engaging people in bird conservation on a hemispheric scale through science, policy, education and on-the-ground conservation action. By mobilizing and aligning its network of Chapters, Centers, State and Important Bird Area programs in the four major migratory flyways in the Americas, the organization will bring the full power of Audubon to bear on protecting common and threatened bird species and the critical habitat they need to survive. And as part of BirdLife International, Audubon will join people in over 100 in-country organizations all working to protect a network of Important Bird Areas around the world, leveraging the impact of actions they take at a local level. What defines Audubon’s unique value is a powerful grassroots network of nearly 500 local chapters, 23 state offices, 41 Audubon Centers, Important Bird Area Programs in 50 states, and 700 staff across the country. Audubon is a federal contractor and an Equal Opportunity Employer (EOE).


     

    Position Summary

    The National Audubon Society is excited to announce its fifth year of the Walker Fellowship Program, designed for current students or recent graduates majoring in journalism, communications, marketing, or related fields. As a full-time fellow, you will be a valuable contributor on our Communications and Marketing teams, contributing primarily digital content while getting a behind-the-scenes look at what it’s like to be a communications professional at a major nonprofit.

    Audubon is seeking candidates who have communications and/or writing skills (online, social media, print) or multimedia (video, audio, design) chops, and a willingness to think independently and hit the ground running. The Walker Fellows will create fresh and accurate content on fast-paced deadlines and develop a strong capability to tell compelling stories to broad and diverse audiences. Walker Fellows will gain experience in becoming the next generation of storytellers, building a portfolio of work for future opportunities in the field. Each Fellow will be mentored by a seasoned professional in the fields of communications or social media.

    The paid fellowship is approximately 35 hours per week at Audubon in New York City and spans a period from June to August. Applicants must provide a cover letter that describes their interest in the position, a resume, and three examples of social media engagement.

     

    National Audubon Society is dedicated to building a culturally diverse organization and strongly encourages applications from people of color and women.

     

    Essential Functions

    Create content for social media on topics relating to Audubon’s work for the environment, conservation, environmental and social justice.
    • Pitch and create Instagram Stories with a focus on Audubon’s conservation work.
    • Monitor conversations across social media channels, engage with fans/followers, and flag escalations.
    • Identify opportunities for Audubon to engage in trending conversations in a meaningful way.
    • Research emerging platforms and present findings on new industry best practices.
    • Attend curriculum events that incorporate training, workshops and seminars regarding best practices for communicating using social media across nonprofits and conservation.

    Qualifications and Experience

    Undergraduate and graduate-level journalism, communications, PR, or marketing students preferred
    • Interest in environmental and social justice issues, birds, wildlife, nature, and storytelling.
    • Experience with and passion for digital and social media.
    • Strong familiarity with both established (Facebook, Twitter, Instagram, Snapchat, YouTube) and emerging social platforms.
    • Experience with social media analytics, including Google Analytics and Facebook Insights, a plus.
    • Advanced proficiency with Microsoft Office applications required.
    • Self-starter, excellent verbal and written communications skills.
    • Accurate, attentive to detail, dependable, able to meet deadlines.
    • Ability to work under pressure and in time-sensitive environments.
    • Ability to pinpoint story ideas and promote multimedia content.
    • Fluency in reading and writing Spanish is a plus.

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