Direct Response Manager, Sustainer Analytics

Job Locations
US | US-NY-New York
Regular, Full-Time
Job Category
Additional Location : City
New York
Additional Location : State/Province


The National Audubon Society is a nonprofit conservation organization that protects birds and the places they need, today and tomorrow. We work throughout the Americas using science, advocacy, education, and on-the-ground conservation. Audubon’s state, regional, national, and international programs, nature centers, and chapters have an unparalleled wingspan that reaches millions of people each year to inform, inspire, and unite diverse communities in conservation action. As a sentinel species, we recognize that the fate of birds is inextricably tied to the fate of us all.


Audubon has more than 700 staff working across the United States and seven countries in 17 state and regional offices, 41 nature centers, and 23 wildlife sanctuaries. Together as one Audubon, we aspire to alter the course of climate change and habitat loss, leading to healthier bird populations and reversing current trends in biodiversity loss.


Audubon is committed to a culture of workplace excellence, where our talented and diverse staff are deeply engaged, with a strong sense of belonging. The birds Audubon pledges to protect differ in color, size, behavior, geographical preference, and countless other ways. By honoring and celebrating the equally remarkable diversity of the human species, Audubon will bring new creativity, effectiveness, and leadership to our work throughout the hemisphere.

Position Summary

The Direct Response Manager, Sustainer Analytics reports to the Senior Manager, Data & Analytics and provides critical support to the Direct Response fundraising team. The Manager will work closely with program area managers for low dollar, mid-level and digital to provide data-driven insights to grow the sustaining donor program (both monthly and annual). This role is fully remote eligable.

Essential Functions

  • Gather data insights for the purpose of sustainer acquisition, retention, upgrade, conversion, and recapture. 
  • Research and identify trends in sustainer programs and bring new ideas to the team; optimize under-utilized opportunities in other channels and initiatives to support sustainer goals.
  • Responsible for data quality, data management and data reconciliation across the sustainer program.
  • Develop and maintain strong relationships with Direct Response offline and digital teams to inform strategy.
  • Troubleshoot data issues specific to sustainers, work with senior manager and IT to resolve.
  • Work closely with Senior Director, Direct Response and Director, Digital Fundraising on strategy, goals, and sustainer budgets, informed by data insights.
  • Work with Senior Manager and Directors to develop and monitor sustainer reporting dashboard.
  • Develop and monitor KPI’s related to sustainer growth.

Qualifications and Experience

  • Bachelor’s degree and minimum five years’ experience applying analytics and data visualizations, preferably in a nonprofit/fundraising setting.
  • Strong working knowledge of sustainer giving programs including benchmarks, best practices, and industry trends.
  • Experience using Business Intelligence tools.
  • Strong qualitative and quantitative analytic skills, with the ability to interpret and present key analytic findings.
  • Strong collaboration skills to work effectively in cross-functional teams.
  • Ability to solve problems, meet tight deadlines, multi-task.
  • Excellent oral, written, and interpersonal communication skills.
  • Track record of data-driven decision making and performance.
  • Advanced Excel skills (VLOOKUP, complex formulas, power query, etc.).
  • EveryAction and/or Salesforce experience.
  • Commitment to the mission and values of the National Audubon Society.
  • Commitment to further Audubon’s efforts to create a more equitable, diverse, and inclusive environment.

Preferred Qualifications:

  • Experience using SQL, Snowflake.
  • Experience using Sigma or other no-code tools for querying and dashboard creation.
  • Experience with Google Analytics.
  • An interest in conservation, birds and/or birding not required but strongly preferred.

This position is represented by the Communications Workers of America (CWA).

EEO Statement

The National Audubon Society is a federal contractor and an Equal Opportunity Employer (EOE). All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. We are committed to a policy of nondiscrimination, inclusion and equal opportunity and actively seek a diverse pool of candidates in this search.

Accessibility Statement

The National Audubon Society endeavors to keep our careers site accessible to any and all users.  If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact This contact information is for accommodation requests only and cannot be used to inquire about the status of applications.

COVID Policy

All new hires must be fully vaccinated prior to their start of employment unless they are pre-qualified by HR for exemption.


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