Senior Outreach Coordinator

The National Audubon Society is a nonprofit conservation organization that protects birds and the places they need today and tomorrow. We work throughout the Americas towards a future where birds thrive because Audubon is a powerful, diverse, and ever-growing force for conservation. Audubon has more than 700 staff working across the hemisphere and more than 1.5 million active supporters.

North America has lost three billion birds since 1970, and more than 500 bird species are at risk of extinction across Latin America and the Caribbean. Birds act as early warning systems about the health of our environment, and they tell us that birds – and our planet – are in crisis. Together as one Audubon, we are working to alter the course of climate change and habitat loss, leading to healthier bird populations and reversing current trends in biodiversity loss. We do this by implementing on-the-ground conservation, partnering with local communities, influencing public and corporate policy, and building community.

Audubon is committed to a culture of workplace excellence, where our talented and diverse staff are deeply engaged with a strong sense of belonging. The birds Audubon pledges to protect differ in color, size, behavior, geographical preference, and countless other ways. By honoring and celebrating the equally remarkable diversity of the human species, Audubon brings new creativity, effectiveness, and leadership to our work throughout the hemisphere.

The Audubon Conservation Ranching (ACR) Senior Outreach Coordinator position is focused on supporting strategies that increase the visibility and connectivity of the ACR Program in California. Reporting to ACR California Director, the Senior Outreach Coordinator will be responsible for developing and implementing strategies that advance Audubon’s conservation ranching goals through strategic communications, partnership building and market development. The Senior Outreach Coordinator will work closely with the ACR leadership team, communications, policy, and conservation staff across the ACR network, including state and national staff.

Compensation:

$62,480 / year

• Responsible for promoting Audubon's Conservation Ranching Program in California to increase awareness across multiple audiences, including ranchers, producers, retail partners, consumers, and funders.
• Develop and implement an outreach and communications plan in coordination with the California Director and Senior Program Manager.
• Connect ACR certified ranchers with local marketing opportunities, including retail, restaurant, institutions, etc.
• Promote Bobcat Ranch as the demonstration site for ACR in California through the coordination of events, field tours, research projects, media development and distribution, and website content management.
• Develop and manage avenues of communication among ACR staff, ranchers, partners, and other internal and external audiences in California.
• Ensure consistent messaging across communication channels all communications channels, including but not limited to website, email, print collateral, reports, and social media.
• Maintain visual asset library including photography and videography needs for and graphics ACR in California.
• Cultivate relationships with partners with a particular focus on EDIB Including in Audubon Chapters, Resource Conservation Districts, native tribes, Inter-tribal Agricultural Council and conservation organizations in California.
• Track monthly metrics and analytics for digital communications, evaluate results, and make recommendations to enhance strategy.
• Participate in learned lesson sharing with other national and regional marketing and communications staff throughout the ACR Program.
• Other duties as the job requires.

• Bachelor’s degree in communications, marketing, or related field preferably with agriculture, environmental conservation, or food component.
• At least three years of experience in outreach, communications or marketing in agriculture, natural resources management, sustainable food, or conservation setting. An equivalent combination of education and experience will also be considered.
• A self-starter with a proactive approach to assignments, one with the ability to work independently and as part of a team, solve problems with limited supervision, prioritize tasks, and meet deadlines.
• Excellent interpersonal, written, and verbal communications skills. Ability to engage diverse audience and work with multiple stakeholders across a decentralized organization.
• Ability to synthesize and communicate technical and complex information to all audiences.
• Proficiency with MS Office applications and comfort working in a variety of web-based platforms.
• Working knowledge of contemporary digital communication ecosystems, including social media tools such as Facebook, Twitter, Instagram.
• Basic experience with communication production, such as design and layout and social media management and distribution.
• Knowledge and appreciation of California ranching/grazing culture, regenerative agriculture, and sustainable ranching practices.
• Commitment to promoting EDIB values.
• Commitment to the advancement of Audubon’s mission of protecting birds and their habitat.
• Must possess a valid driver’s license and reliable transportation with ability & willingness to travel locally, and surrounding communities when necessary.
• Ability to work long, flexible hours when needed, including evenings and weekends.

This position is represented by the Communication Workers of America (CWA).

The National Audubon Society is a federal contractor and an Equal Opportunity Employer (EOE). All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. We are committed to a policy of nondiscrimination, inclusion and equal opportunity and actively seek a diverse pool of candidates in this search.

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